The Weinstein Company have partnered with Cheech Marin, Tommy Chong, and their managers Ben Feigin and Josh Klein to produce a concert movie to memorialize the comic duo’s reunion and first tour together in 25 years.
As part of the arrangement, TWC has worldwide theatrical, home video, digital and television rights. The feature-length program, which will portray a live concert experience of the Cheech & Chong: Light Up America tour, is expected to make a major TV premiere, followed by the DVD release.
The Cheech & Chong: Light Up America reunion tour kicked off on September 26, 2008 and has been selling out across the country. Many of the dates have needed to add multiple shows each night to meet demand. The tour will continue through 2009, and will bring the duo overseas to multiple continents.